It Conversations: Conversation With Mallett and Hart

This podcast addresses the issue of harnessing legal music on the web. Traditional record labels are unsure of the true nature of this emerging industry and have little idea how to turn a profit. John Heilemann leads Jeffrey Mallett and Mickey Hart in a discussion of the evolving landscape of online music distribution and how current solutions, like Apple's iTunes, need to change and improve. Mallet, as chairman of SNOCAP, explains how his company's business model will alter the concept of music distribution from an artist's perspective.