Pupil outcome: I can explain why political parties exist, what they do and how they can be categorised. Key learning points: - A political party is an organised group of people who share similar beliefs and goals about how society should...

BlackRock, Edelman and MassMutual weigh in on the increasing use of brands as platforms for social causes and what the future of purpose-driven marketing looks like amid a divided nation?

CEOs of Edelman, UniWorld Group Inc. and MDC Partner talk about how brands have had to learn how to navigate in a hyperpolarized environment. What ramifications will election results have on how companies market their products and services?