So you've made a movie. Congrats! But now you have to get people to see it. How you market your movie depends a lot on what your movie is. Is it a massive blockbuster? That means one set of requirements. Is it a small, Indy film? That's...

Discover how marketing firms of movies like The Hunger Games: Catching Fire inspire social media users to promote products for them in this video from FRONTLINE: Generation Like. When promotion agency TVGla markets a movie, it employs...